V is for Vulnerable - Life outside the comfort zone by Seth Godin and illustrated by Hugh MacLeod is ART.It may have been meant as an ABC for grownups but, to my opinion, this is a must-read for "kids of any age."Today, we live in a highly volatile and interconnnected world. Infobesity reigns. Time and Trust have become a very scarce commodity. Paid, owned, and earned media are converging and information is consumed across a panoply of devices, at any time, asking for a greater ubiquity across channels. Unemployment rates grow higher and higher by the day. Old business models are proven not to satisfy new needs, anymore.Life in the comfort zone was easy -kind of routine, boring but safe.Now? No longer.The magic happens to people who are willing to put passion, dedication and effort in what they do. It is risky. It is not safe. However, as Heraclitus of Ephesus once said, "There is nothing permanent except change."If you are not willing to commit to change and to your art, you will end up nowhere.Hugh MacLeod's drawings are ART and I do strongly believe that they are already resonating with his five kids (nephews and nieces). As far as Seth's words are concerned, I take a bow to his wisdom. Images and words are two powerful ways to communicate. A picture is worth a thousand words. A word is worth a thousand images. Together they're a great way to convey meaning.V is for Vulnerable is ART. It conveys lots of meaning and it will re-frame and re-shuffle your perspective, in case you are not (already) making art.I do strongly recommend it.Bravo Hugh! & Bravo Seth! and... Thank You for sharing your ART with all of us ;)